Before crafting a piece for your landing page, marketers perform keyword research. Here's how to do that both for SEO and ASO.
Before writing an article for your landing page, marketers generally carry out keyword research. Keyword analysis or research is the process of shortlisting keywords that are targeted towards your audience. Generally, people resort to keywords for conducting research. So your keywords need to be laser-focused to drive more traffic towards your website.
In general, keyword research is a cumbersome process yet you cannot do away with it. What if we told you that it can be automated? Let’s see how we are doing it here at NextLabs. We use our proprietary algorithm to automatically present you the essential keywords you need ranked in order. As the zeroth step, you need a repository of your competitors landing pages that you wish to emulate.
You will get a list of keywords ranked in descending order ready to use. An example output is shown below.
Our proprietary algorithm consists of a multi-step pipeline which ensures that the keywords it provides are the most relevant and tries to achieve the same result as the original article.
Also, the keywords are ranked so you can put the highest ranked ones right at the top of your content. This sort of calculated content marketing will connect you with your audience fast.